Friends, I bring you a post this evening about a very important topic: A Curbed.com New York neighborhood naming contest! A close personal associate of Starts & Fits has entered a potentially winning entry, which as of this writing is one vote shy of winning the luxurious grand prize, one night’s stay at the Hotel on Rivington! So vote for “The Nightie Drawer” now, or at least before 1 p.m. tomorrow. E-mail all your friends and tell them to vote too! All right, here’s the offer: Anyone who votes for The Nightie Drawer in Curbed’s ‘Hoodwinked neighborhood naming contest gets to come party with us when we throw the raging hotel party that will accompany any potential grand prize winnings. Dude, we’re going to totally trash that place.
But don’t just vote for the invite. This is seriously the best entry on its own merits. First of all, it is one of the few entries that doesn’t resort to the AcROnYm naming conventions that are so overused. SoHo, TriBeCa and even NoLIta, fine, but beyond that, and it’s a cliche. Second, ever notice all those super-wide streets that run right into the lower East River? I’m talking about Pike Slip, Rutgers Slip, Market Slip, Catherine Slip, Gouverneur Slip, Peck Slip, Old Slip, and even the little-known Burling Slip at the foot of John Street. Ever wondered why all those streets are called “Slips”? Well, I wonder too. But why not name this area along the Lower East Side and the Financial District “The Nightie Drawer” to liven it up a little? That’s exactly what has been proposed: A neighborhood name that harkens back to the history of this once bustling seaport and dock district and at the same time injects it with a little 21st-century sex appeal!
(Above photo of the Lower East Side taken by yours truly on 4/6/04 from the observation room of the AIG headquarters.)